Welcome to the new CLC International Identity Specification
Over the years many images have been used to portray the ministry of CLC. Each country has been free to develop its own logo and the image it represents.
At the 2004 CLC International Council it was decided that, with the demands of the modern world and, in particular, the internet, it was time that a new uniform image should be commissioned.
The new identity is characterised by a fresh logo
design, for which we have developed standardised
stationery concepts and additional applications.
This manual contains guidelines, rules and examples for upholding our brand throughout all aspects of CLC’s corporate, mission and marketing communications.
CLC’s Field Leaders are responsible for ensuring that the materials produced under their supervision adhere to these standards.
This manual has been produced for CLC International Office by Cristi Cotovan in his department which is known as CLC Media Services. Should you encounter a CLC branding situation or application that is not
addressed in this manual, please contact Cristi
at [email protected]
» Download the identity manual
Click this link to download the identity manual in PDF format
» Download stationery
Click this link to download the logo and stationery files for different countries, fields. (Not all countries / fields are done yet, this is still a work in progress. Please contact us if you want us to produce them for you, and provide them here for download.
Last Update: September 29, 2006 |